Strategy & Implementation

Market Entry & Back-Office

Overview

Every successful market entry starts with a clear strategy translated into a business case. Whether your company intends to have a temporary project in Brazil, set up a distribution network or a services office, it is important to have a clear business case and well defined plan before entering the Brazilian market. 

In many cases, collaboration with local partners is required and visiting them personally may be beneficial. Expected financial costs, potential returns and limitations should be assessed at an early stage.

With the Strategy & Implementation phase, we explain and guide you in perfecting the business case tailored to the Brazilian market and take the necessary steps for a successful market entry.

Strategy & Implementation

Business case analysis

We begin with a thorough analysis of the business case to establish a clear understanding of objectives and underlying strategy.

Based on this analysis, we advise on feasibility as well as key strategic and operational considerations. The business case also provides an initial indication of whether establishing a local entity in Brazil is required.

Our advisory includes recommendations on location, expected personnel and transportation costs, and reporting requirements. Immigration and visa requirements are also addressed at this stage.

Local Partners & Stakeholders

Business activities in Brazil often require collaboration. Based on the business case, we identify key stakeholders and potential partners.

This may include providers of technical personnel, logistics companies, marketing partners, and other relevant service providers. Early engagement with these parties is important for the successful execution of your plans.

We connect you with trusted partners from our network and provide support with communication, translations, and practical matters where needed.

Travel Planning & Execution

For internationally operating companies, understanding the local environment and knowing your target market is beneficial to overall success.  

Especially in Brazil these visits help build relationships with stakeholders, provide familiarity with local practices, and offer a better understanding of operational context.

Based on your objectives, we prepare a structured travel plan and coordinate visits to relevant companies, locations, and partners.

Business Case Implementation

Once the business case is made clear and initial preparations are done, the implementation may begin. Now starts the actual formalisation of agreements with stakeholders, search and recruitment of personnel, contract signing and more.

At implementation we also assist in arranging necessary visas, mobile services for your teams and local transportation where needed. 

The final outcome of the Strategy & Implementation phase is the well defined business case, planning, and implementation of the execution within scope & budget.